Usability and User Experience Design

Usability: the success factor in the World Wide Web

Usability is a quality characteristic, which shows how easy a system is to use and in what to what extent it meets the site visitors’ requirements.
Usability is very important in determining whether a website is commercially successful or not, particularly when a large number of competitors is just one click away.

User Experience: more than Usability

User Experience describes the entirety of the experience that a user encounters when using a website. In addition to usability, aesthetics, Joy of Use and the brand association are the most important factors for a positive experience.
The kuehlhaus AG ensures, through use of our know-how and our substantial repertoire of methods, that your website will fulfil all these requirements.

Thanks to our innovative Business Centered Design Model, the kuehlhaus AG solutions are:

Easy to use
aesthetically ansprechend and innovative
commercially successful

Analysis

Website development starts with analysis. This defines the exact requirements and determines in what manner these can be harmoniously combined with the corporate goals.
You can find out more about analysis, here!

Prototyping

Prototypes convert the requirements into visual images. Thus, the website can be tested on the user at an early stage. This also requires consultation with the customer.
You can find out more about Prototyping, here!

Usability Evaluation

Intensive testing of Websites and Prototypes highlights improvement potential in advance. In this manner, the kuehlhaus AG can guarantee an exactly defined product that meets all requirements.
You can find out more about Evaluation, here!

Interface Design

Screen Design enhances the User Experience success! Since the quality of a product is increasingly being assessed according to its visual aspects, it is here that the kuehlhaus AG places great value on aesthetics.
You can find out more about Interface Design, here!

Specification

The results of the individual methods are compiled using a specification. The specification also includes a style guide and an interaction guide.
You can find out more about Specification, here!